It appears that the people’s republic of china has taken to bull by the horn by bringing out what looks like a social media law.
Amongst other rules, Individuals and celebrities in China are being told not to flaunt their wealth in social media posts because it violates the core values of socialism.
China is a country with a good number of billionaires. Only the United States has more billionaires than China, whose economic fortunes have risen dramatically over the last fifty years.
However, the ruling Communist Party of China, led by Xi Jinping, is cracking down on ostentatious displays of wealth.
No photos of Lamboghinis, Rolexes, or massive mansions are permitted.
According to a statement issued last week by China’s Cyberspace Administration, that type of content is ‘unethical’ and should not be posted.
‘Bad cultures such as traffic supremacy, abnormal aesthetics, and chaos in the “rice circle” have influenced mainstream values,’ according to the statement.
Any celebrity account (or fan-made account) must abide by “public order and good customs, adhere to correct public opinion orientation and value orientation, promote socialist core values, and maintain a healthy style and taste.”
It’s not just celebrities posting status updates about ‘extravagant pleasure.’ They must not spread rumors, publish false or private information, incite fan groups to’verbally attack each other,’ or encourage fans to engage in ‘illegal fundraising or irrational investment.
‘The following are the enforceable rules for celebs or fan accounts posting on social media in China, according to the Cyberspace Administration of China.
- Posts must not contain content expressly prohibited by laws and administrative regulations, and must not promote bad values such as traffic supremacy, deformed aesthetics, extravagant pleasure or show off wealth and worship.
- Posts must not reveal unauthorized exposure or the buying and selling of celebrity identity information, home address, travel information and other personal privacy.
- Posts must not conduct malicious marketing, or publish false information about celebrities.
- Posts must not spread rumors or smearing and must not create momentum for the comeback of illegal and unethical celebrity artists.
- Posts must not provoke fan groups to verbally attack each other, or stimulate fan groups to engage in supportive behaviors such as excessive consumption, illegal fund-raising, and irrational investment.
To enforce the rules, the Chinese government has mandated that all social media platforms monitor and report any’suspected illegal and criminal acts of exposed stars, as well as group conflicts involving fans.
‘Because Western social media platforms such as Facebook and Twitter are prohibited in China, these rules will apply to Weibo, Renren, and Youku, which are among China’s most popular social media platforms.